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A pay per lead (PPL) affiliate program is a cost per action (CPA) program that compensates an affiliate for getting prospects and new users. PPL is also known as a cost per lead (CPL). Pay per lead programs commonly requires a lead to: Submit contact info, e.g., name and email address. There are programs that pay just $1 per free sign up. But some high paying affiliate programs pay up to $ per free lead. When those leads convert into paying customers, most programs give additional sale commissions up to $
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